10.26.2009

magic capri pants.

I went to Austin last weekend for a wedding. It was an AMAZING weekend for so many reasons. The Hill Country is so beautiful. I could live in Austin for a second....such a neat city! But this is not the point of this post. The point of this post is the picture to the left. There is this neat town just south of Austin called Gruene, TX (pronounced green). It is a small little community nestled on the Guadalupe with some famous restaurants, music menus and little local country stores and shops. There is a music hall there where many famous country musicians, including George Strait, got their start.
One of those little country stores was selling whats in the picture-Magic Capri Pants and Magic tank tops. They are tiny and compacted in plastic wrap until you emerge them in water and before your eyes they expand into life-size, wearable, articles of clothing. The only thing something like this leaves me saying is, "Why?" I mean can you imagine being in that product staff meeting? "Alright guys, we need a really good idea, something that is sure to sell!" And some guy says, "I have just the thing. Magic Capri pants!" What will people come up with next?

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